Indian Journal for Research in Law and Management

The Indian Journal for Research in Law and Management

Advancing Law and Management

ISSN No. : 2583-9896

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The Indian Journal for Research in Law and Management

ISSN No. : 2583-9896

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Consumer Law Deconstructing Dark Patterns and the Protection of Digital Consumers in India.

Authors
Vanshika Choudhary
Symbiosis Law School
Published July 14, 2026
Volume Volume III
Issue Issue 9
DOI https://doi.org/10.5281/zenodo.21345829
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Vanshika Choudhary (2026). Consumer Law Deconstructing Dark Patterns and the Protection of Digital Consumers in India.. The Indian Journal for Research in Law and Management, Volume III(Issue 9). Retrieved from https://ijrlm.com/journal/consumer-law-deconstructing-dark-patterns-and-the-protection-of-digital-consumers-in-india-2/

Abstract

This article examines the rise of dark patterns in digital commerce and evaluates India's legal framework for protecting consumers. It analyses the Consumer Protection Act, 2019, the CCPA Dark Patterns Guidelines, 2023, and the Digital Personal Data Protection Act, 2023, highlighting gaps in enforcement and consent regulation. It argues for stronger design-based regulation to safeguard consumer autonomy in the digital marketplace.

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The Indian Journal for Research in Law and Management
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