Abstract
The rapid expansion of digital technologies, including artificial intelligence, big data, e-commerce and online platforms, has fundamentally transformed the structure and functioning of markets. While digitalisation has promoted innovation, consumer convenience and economic growth, it has simultaneously created complex competition concerns relating to market concentration, network effects, data dominance, algorithmic collusion, self-preferencing and ecosystem lock-in. This article examines the evolving role of competition law in India in addressing these challenges while maintaining an appropriate balance between technological innovation, consumer welfare and market fairness. It traces the development of India's competition-law framework from the Monopolies and Restrictive Trade Practices Act, 1969, to the Competition Act, 2002, and considers recent reforms introduced through the Competition (Amendment) Act, 2023. Particular attention is given to the recommendations of the Committee on Digital Competition Law, including the proposed ex-ante regulatory framework for Systemically Significant Digital Enterprises. The article also adopts a comparative perspective by examining the European Union's Digital Markets Act and developments in the United States. It argues that an effective digital competition framework must protect competitive markets and consumers without unnecessarily restricting technological innovation. The future of Indian competition law therefore depends upon
developing a flexible, technologically informed and balanced regulatory approach capable of responding to rapidly evolving digital markets.