Indian Journal for Research in Law and Management

The Indian Journal for Research in Law and Management

Advancing Law and Management

ISSN No. : 2583-9896

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The Indian Journal for Research in Law and Management

ISSN No. : 2583-9896

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Consumer Law Deconstructing Dark Patterns and the Protection of Digital Consumers in India.

Published July 14, 2026

Cite this Article

(2026). Consumer Law Deconstructing Dark Patterns and the Protection of Digital Consumers in India.. The Indian Journal for Research in Law and Management. Retrieved from https://ijrlm.com/journal/consumer-law-deconstructing-dark-patterns-and-the-protection-of-digital-consumers-in-india/

Abstract

This article examines the rise of dark patterns in digital commerce and evaluates India's legal framework for protecting consumers. It analyses the Consumer Protection Act, 2019, the CCPA Dark Patterns Guidelines, 2023, and the Digital Personal Data Protection Act, 2023, highlighting gaps in enforcement and consent regulation. It argues for stronger design-based regulation to safeguard consumer autonomy in the digital marketplace.

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The Indian Journal for Research in Law and Management
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All research articles published in The Indian Journal for Research in Law and Management are fully open-access. i.e. immediately freely available to read, download, and share. Articles are published under the terms of a Creative Commons license, which permits use, distribution, and reproduction in any medium, provided the original work is properly cited.
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The opinions expressed in this publication are those of the authors. They do not purport to reflect the opinions or views of the IJRLM or its members. The designations employed in this publication and the presentation of material therein do not imply the expression of any opinion whatsoever on the part of the IJRLM.

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