Indian Journal for Research in Law and Management

The Indian Journal for Research in Law and Management

Advancing Law and Management

ISSN No. : 2583-9896

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The Indian Journal for Research in Law and Management

ISSN No. : 2583-9896

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DIGITAL MARKETING AS A GROWTH ENGINE FOR STARTUPS

Authors
Philip J. Dolo
Apeejay Stya University School of Engineering and Technology
Published March 20, 2026
Volume Volume III
Issue Issue 6
DOI https://doi.org/10.5281/zenodo.19119622
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Philip J. Dolo (2026). DIGITAL MARKETING AS A GROWTH ENGINE FOR STARTUPS. The Indian Journal for Research in Law and Management, Volume III(Issue 6). Retrieved from https://ijrlm.com/journal/digital-marketing-as-a-growth-engine-for-startups/

Abstract

In today’s digital economy, startups are no longer limited by traditional marketing barriers. With the internet, smartphones, and social media, even startups with limited budgets can use digital marketing to build brand awareness, attract customers, analyse results, and grow quickly. This blog explores the vital role that digital marketing plays in accelerating startup growth and its importance for modern entrepreneurs.

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The Indian Journal for Research in Law and Management
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